Tips & tricks in OR practice

Operations Research (OR) is a science with solid grounds coming from mathematics (graph theory, combinatorial optimization, convex and non convex geometry …), artificial intelligence (A*, constraint programming), local search and other metaheuristics such as evolutionary methods (Genetic Algorithms), simulated annealing or even nature-inspired methods such as ant-colony or swarm particle.


In this customer case study, we discuss Serco and DecisionBrain working together to optimize the London Cycle Hire Scheme, one of the largest in the world.